Neotys

Working as part of the marketing team and working closely with and reporting directly to the VP of Marketing as well as the Director of Product Marketing & North American Marketing Operations, my job at Neotys was varied and always kept me on my toes.

Working with the Director of Product Marketing & NorAm Marketing Operations we spearheaded the redesign of the company’s website across its global brand interface. Which required updates on global company branding, graphic treatments, and font families while also updating the site itself. Additionally, I worked on the update of the UI design of Neotys’ community pages, so that they would tie in and keep the same branding and experience across all aspects of the website.

I additionally was tasked with creating animated videos both for use at tradeshows while also for use as a resource as part of the online presence/sales resources for the company. I also did video editing and video intro creation for other corporate video assets.

I was also responsible for creating all print ads, any and all new graphics for social media, including infographics, updating the Google Adwords animations and updating and maintaining the HTML email templates.

I created the branding and built the stand-alone website for the company’s yearly user conference, which as a one-off event, allowing for more experimentation on the site while still keeping in line with overarching branding key factors. This conference also required the creation of event-specific t-shirts and an updated slide deck.