As a member of the marketing team reporting directly to the VP of Marketing, my role was dynamic and focused on problem-solving.

I provided creative direction for HAProxy Technologies while managing contributions from other designers. Collaborating with the Director of Product Marketing and the VP, we led a corporate redesign that included a new logo, updated color palette, unified font families, custom templates, and branding guidelines.

I also worked with the web project manager to launch a new website design featuring custom graphics and an improved user experience. Additionally, I created UI models for project teams and collaborated on branding updates, including designs for swag giveaways at trade shows.